Date: Wed, 14 May 2003 22:16:19 -0400 From: Kit Mason <kit at hers.com> To: WSFA members <WSFAlist at keithlynch.net> Subject: [WSFA] Re: Skewing the curve Reply-To: WSFA members <WSFAlist at keithlynch.net> Eric Jablow wrote: > On Wednesday, May 14, 2003, at 02:13 PM, Michael Walsh wrote: > >>"Time Out New York readers are single, affluent, educated >>professionals = >><begin bold> that purchase 18 books a year!" <bold off> >> > Time Out, New York, and the other fancy-shmancy New York magazines for > the > rich have as their target audiences the shallow and morally deficient. > People with > more money than sense. Newage types. Astrology, Botox, and Clubs. > > They buy books so they can say they bought them, not because they will > read them. > > New York Magazine hasn't been readable since Mary Ann Madden left. That's a great deal of generalization to come from a very small amount of information. I haven't noticed any particular economic bias in terms of interest in astrology or club membership, though the clubs differ with different economic/sociological/professional/ethnic associations. As for botox, according to what I understand from my cousin the plastic surgeon, it's designed for less-affluent people, not necessarily the wealthy, since it is injections, and far less costly than actual surgery. I assume you've taken a proper statistical sample, corrected for social variances and economic status, concerning each of these issues in order to reach your conclusions? Kit